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Kookaï has sponsored a boat with a young woman skipper on La Solitaire du Figaro single-handed race in 2004
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Partnership – Championship of France for single-handed ocean racing (La Solitaire du Figaro) / Media Statistics

 
       
    Figaro Championship : presentation of the bid  
   
  Transat ag2r Lorient-St Barthélémy
Générali Solo
 
  Solitaire Afflelou le Figaro
National Figaro
 
  Boat : Figaro Bénéteau 2  
  Skipper : Talented youngster or personality  
 
       
    Figaro Championship : impact  
   
  The Solitaire du Figaro, some remarkable media coverage :  
  TV : 81hrs 33min 48s
 
  Press : 1442 articles / Daily coverage by the AFP, Reuters
and the Figaro. Weekly reports in the Figaro Magazine and the Figaro Madame
 
  Radio : Over 61hrs including 25hrs on national radio  
  Internet : Over 1.5 million pages read  
  Example of media coverage on the Solitaire du Figaro for a skipper winning one of the 4 legs = the equivalent of 765 K€ of advertising space  
 
       
    Figaro Championship : specific interests  
   
  A programme (sports and communication) throughout the entire race season (April - October)  
  Considerable media coverage  
  A European programme of top level single and double-handed ocean racing  
 
       
       
       
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